Using an artifact as a landing page for ads
Updated:
A landing page from the chat can carry an ad if three things are right: your own address, a look at the visits, and short loading times. All three are built into sharepa. What is missing are forms and conversion tracking, and you should know that up front.
How it works
- Publish the artifact like any other page. It runs under
name.sharepa.pageright away, with HTTPS. - Connect your own domain, for example
offer.mycompany.com. You set a CNAME record at your provider, sharepa takes care of the certificate.
- Point the ad at this address. If your ad account appends parameters such as
utm_source, that does no harm, the page loads normally. - After a few days, look at the visits. You see hits per day, where people came from, which countries, and how much of it was bots.
Counting happens on the server, without a cookie and without an IP address. That is why you do not need a consent banner for the counting. As soon as you put a third-party script into your artifact yourself, an advertising pixel for instance, that no longer holds, and consent is your responsibility.
What it costs
Free covers three pages, one of them under your own domain, and visits of the last seven days. Bottom right there is a small note “Made with sharepa”. For a paid ad you probably want that gone. It is planned for the one-time plan, which you cannot buy yet. As long as it is missing, the note stays.
Questions
Can I measure conversions?
Not with the built-in numbers. The statistics count hits, not sign-ups. If you need conversions, you put the tracking script of your ad account into the artifact yourself, with the usual consequences for consent.
Can I add a form?
Showing a form yes, receiving the data no. sharepa does not store form entries today. If you want to collect sign-ups, link to an external form for now. Our own forms are on the roadmap.
Can I test two versions against each other?
Not built in. You can publish two pages under two addresses and split the ad, but you do the evaluation in your ad account, not here.
How fast does the page load?
The finished page sits as a file in Cloudflare's network and is delivered from the nearest data centre. How fast it really is in the end depends mostly on what is inside your artifact. An artifact with large charting libraries weighs more than a simple page.